Marketing and Employer Relationship Coordinator

Website Bowdoin College

Bowdoin College seeks a thoughtful, organized, inventive and collaborative individual to manage the day-to-day work of engaging with employers, organizing hiring events and driving students’ awareness of the jobs, internships and events available to them via the Office of Career Exploration and Development (CXD). As an integral member of the Employer Relations team, the Marketing and Employer Relations Coordinator implements and promotes Bowdoin’s employer recruiting programs, including job postings, employer hiring events (info sessions), interviews, and industry “treks” (student trips to a city or cities to meet with alumni and prospective employers).

The Employer Relations team connects Bowdoin students with employers and jobs across all industry sectors and works with the Advising team at CXD to help students land jobs. We are interested in developing creative new ways to forge partnerships with employers and facilitate meaningful employer-student relationships. We work closely with employers to design and customize engaging virtual and on-campus hiring events that reflect company brands and cultures and drive student interest.

This position reports to the Assistant Director of Employer Relations, and the position provides some operational support to the office as a whole.

Essential Functions:
Focusing on customer service and making the experience as easy as possible for our employer partners, overseeing one-on-one and on-campus interview process from Handshake posting to scheduling and logistics to communications and follow up with employers. Create an operational plan for one-on-ones and on-campus interviews so that they become “turn-key” and are easier to execute. Propose solutions to address key problem areas.
Manage approvals of employers and job posts on Handshake (directly and via supervision of student workers). Responsible for consistent implementation of our policies for approvals and continuous improvement of them. Manage the overall workload and flow, be a resource to students and directly execute as necessary.
Help with cultivating some relationships with new employers and respond to incoming employer information and requests.
Develop and share expertise on Handshake, CXD’s jobs and events platform.
Support tracking and reporting on key data crucial to the success of the recruiting program as needed.
Create hiring events on Handshake and manage logistics including Zoom links (for virtual programs) or room reservations (for in-person programs) for the whole CXD team.
Manage logistics for off campus signature events. These include West Trek (a 40-student multi-day trip to the Bay Area to visit technology firms involving multiple stops, events and travel logistics), Tech Trek (a similar 40-student day trip to Boston) and Connections events (every-other-year event with alumni in 4-6 cities across the country, in partnership with Development and Alumni Relations).
Help as needed with other projects such as all-hands-on-deck officewide events such as Sophomore Bootcamp.
Provide general administrative support, including front office response/reception, phones, scheduling, and expenses (whole office). This also includes backup coverage of phone and key email inboxes at times.
Support Assistant Director of Employer Relations in developing marketing strategy and plans and work with Employer Relations’ Student Ambassadors to execute those plans.
Drive attendance for events with an eye on outcomes; set attendance goals; collect, summarize, and analyze attendance data; track performance; continuously explore and identify new ideas and ways to engage students.
Implement marketing plans that include flyers, targeted emails, weekly events/hiring newsletter, table tents, and outreach to advisors and campus partners.
Work with the Advising team to help market and promote advisor programming.

A Bachelor’s degree is required.

Applicants should possess the following skills or traits:
Excellent written communications skills
Strong interpersonal skills
Project management and time management skills
Detail-oriented with exceptional organizational skills
Comfortable with technology; proficient with Microsoft Office tools including Excel
Enthusiastic about marketing and eager to learn and expand marketing knowledge

Required: Proficiency with Microsoft Office suite and Outlook.
Preferred: Project management or event management experience. Familiarity with web editing tools and software and/or Adobe Photoshop/ InDesign. Proficiency creating compelling, brief social media posts. Experience tracking expenditures and processing payments. Previous experience with customer relationship management (CRM) tools a plus.

The position is a year-round position. Standard hours of 8:30 a.m. to 5:00 p.m. M-F with some evening commitments during the school year (especially in September, October, and February tied to the recruiting calendar).

To apply for this job please visit

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